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Smania at Salone del Mobile.Milano Shanghai 2018

26.10.2018

Once again this year, Smania makes its presence felt at the Salone di Shanghai with the aim of disseminating the innate artisan culture of Italian know-how in a country always very receptive and interested in exclusivity and sartorial skill.

 

An exhibition space in which the modern style coexists with the classic, creating exclusive, luxury and unconventional settings in order to define a luxury experience designed by Smania. A collection of sober and sophisticated colours, from white, to beige, blues and gold in which valuable, sought-after materials are mixed together, which take form thanks to the most skilful artisan mastery.

 

A creative pathway of ideas and successes is thereby created, a kaleidoscope of languages that are mixed together and presented to display an interesting interior design project.

 

lunch area featuring the DEAN table by Alessandro La Spada, a masterful equilibrium in which three excellent materials are combined: wood, leather and metal. Furnished with a material creativity made even more fascinating by the round shape, which evokes conviviality, it is presented in Shanghai in a new version with the top in gold coloured Calacatta marble. Four AURA chairs, with a sober and delicate shape, surround the table and the COTTON chandelier completes the room. Along the wall, a decorative panel provides the backdrop to the VICTORY dresser, the perfect synthesis between the softness of the leather, the strength of the wood and the brilliance of the polished steel.

 

Next is the dining area, in which the centrepiece is the PAUL table which, together with the GATSBY chairs, decisive and comfortable seats, characterised by an open back that plays on the theme of full and empty, are among the absolute novelties of the new 2018 collection. At the centre is the MARCEL chandelier in polished black nickel steel with opal glass diffusers.

 

The Smania living room is, for the occasion, made up of the MIAMI sofa, in which the decisive character of the lines meets the decorative dynamism of the embroidery that embellishes the back and arms, while the geometric severity of the frame contains large, soft cushions that define a reassuring image. Alongside the ORM and GISELLE coffee tables; at the centre are two CORAL armchairs with a welcoming and inviting design and the IRIDE table, which puts the accent on the variety of finishes: marble or wood for the top, leather or fabric for the outer covering.

 

The bedroom contains the PARIS bed, the first capitonné model in the brand’s catalogue, one of the most exquisite decorative processes of the furniture world. The timeless charm of the classic bedhead, which displays diamond lozenges defined by a button on each point, is reinterpreted through fluid modern lines able to lighten the austere and sought-after British elegance. Offered in cream nubuck, it is an example of the artisan dexterity and experience that keeps the intrinsic nature intact of a process that, since 1800, has been conducted exclusively by hand. Two MAILA lamps stand on ARGO bedside tables. The style of the room is enriched by the Loren make-up furniture, designed to combine style and function in a highly eclectic piece, accompanied by a pouf, the ERMETE chest of drawers, in which leather, wood and metal once again make up an item of designer furniture. At the side is the FLOOR free-standing lamp, the MOON coffee table, the new EMBASSY armchair, designed by the architect Iosa Ghini, an original, dynamic and comfortable seat, with fully upholstered surfaces and frame, and arched arms.

 

“We decided to reconfirm our presence at the third edition of the Salone del Mobile of Shanghai, because we believe that it is an important and successful showcase for coming into contact and consolidating relationships with architects, designers, current and potential clients,” said the Chief Executive Officer Francesco Snaidero. “The Chinese market represents, for us, a project of consolidation that, over the years, brings an exponential increase in turnover and that is being enriched with the opening of new sales outlets on the territory.”

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